Top 5 Fashion Games Performance in the US for Q3 2022

In Q3 2022, the top 5 fashion games on a unified platform in the United States showcased varied performance trends. The data, sourced from Sensor Tower, reveals insights into weekly downloads, revenue, and active users for each game.

Makeup Kit - Color Mixing by Crazy Labs, released in mid-July, exhibited a notable increase in weekly downloads, starting from 3.8K in late June and peaking at 485.8K in early August. Weekly active users mirrored this trend, reaching a high of 916.9K in early August before stabilizing around 339.6K by the end of September.

Project Makeover from Magic Tavern, Inc. maintained a steady weekly revenue throughout the quarter, fluctuating between $1.4M and $1.7M. Weekly downloads saw a slight decline from 103.8K at the start of Q3 to 73.6K by the end. Weekly active users remained relatively stable, averaging around 1M, with a peak of 1.2M in early July.

Everskies: Avatar Dress up by PocketzWorld Inc. showed a gradual increase in weekly revenue, peaking at $18.6K in early August. Downloads surged to 146.3K in late July but tapered off to 31.2K by the end of September. Active users followed a similar pattern, reaching a high of 206.7K in early August before declining to 152.9K.

Dream Wedding! from MagicLab had consistent weekly downloads, starting at 101.4K in late June and gradually decreasing to 36.1K by the end of September. Active users also showed a downward trend, dropping from 281.3K in late June to 198K by the end of the quarter.

Toca Boca Hair Salon 4 by Piknik reported steady weekly revenue, ranging between $10.5K and $16.7K. Downloads peaked at 86.1K in mid-July and settled at around 59.6K by the end of September. Active users saw a slight decline from 252.1K in late June to 217.7K by the end of the quarter.

For more detailed insights and analysis, visit Sensor Tower.